Pricing Without Hourly Rates and Cost Accounting

The prevailing method of pricing among TYPO3 website developers involves multiplying the time spent by the hourly rate. While this may seem straightforward, it actually limits profitability—not just for the provider but also for the client.

Markus Hartmann presents an alternative approach: value- and profit-oriented pricing. A pricing strategy that dispenses with hourly rates and time tracking, instead putting the customer at the center. Moreover, it eliminates the need for time tracking and hourly billing, which are unpopular among developers.

Why attend? Effective price management is critical to profitability and client satisfaction. This session will help agencies establish better pricing structures to ensure both financial success and client satisfaction.